Lori Senecal’s Glamorous Tenure as the Global CEO of CP+B Comes to an End Later This Year

Curtains are expected to close on Lori Senecal’s exemplary career as the Global CEO of MDC’s CP+B at the end of this year. Having previously served as president and boss of MDC Partners Network, the company promoted Lori to her current role in March of 2015. Even after earning the promotion, she didn’t relinquish the presidency at MDC Partners Network, which is an indication of her commitment to the company. Among the milestones achieved by CP+B under the leadership of Lori Senecal was winning the advertising contract from American Airlines. The deal made headlines particularly because the airline had had its ads handled by TM Advertising for 25 years. More details can be found on Adweek.

Realignment Process

Mr. Chuck Porter, the founder and chairman of CP+B, said that Lori would be remembered for her contribution towards the agency’s globalization. Reflecting on the two years he has worked alongside her; the chairman said that Lori brought the much-needed flexibility that propelled CP+B to the global arena. Mr. Porter revealed that he, together with Lori, will use the remaining months of 2017 to streamline operations at the agency for a smooth transition to the maturity of time. He reiterated that the agency would be left in safe hands even after Lori’s departure, stating that the future leadership team will be carefully selected. Porter described his relationship with Lori as beyond partnership, terming it as more of friendship. He said that her fantastic leadership added a level of efficiency in the agency.

As part of the leadership realignment, Danielle Aldrich was promoted to be the new president of CP+B West. In her new role, the former co-managing director for CP+B Boulder will now be in charge of CP+B Los Angeles and CP+B Boulder. Commenting on Danielle’s new role, Lori Senecal said that Danielle’s bold and inventive leadership style would be good for the agency’s growth.

About Lori Senecal

Lori Senecal’s tenure as the Global CEO of CP+B has been nothing short of glamorous. In 2016, she saw the agency named by Advertising Age as the Creativity Innovators of the Year. She was then given an individual honor by being named as one of the Agency Executives to Watch for the year.

Prior to joining MDC, Lori Senecal worked at KBS as the global chairman and CEO. Other Lori’s former employers are McCann Erickson’s New York office and McCann Worldgroup.


How Bernardo Chua Is Taking ORGANO Worldwide

ORGANO, formerly ORGANO GOLD, is Bernardo Chua’s brainchild. In 2008, Chua started selling gourmet coffee with organic Ganoderma Lucidum, a mushroom that is used in Chinese medicine. Today, ORGANO sells varieties of coffee, including Caffee Latte and the strong Black Coffee. Organo sells teas and personal care items that contain Ganoderma Lucidum as well.

In 2014, ORGANO introduced its single serve BrewKup, which golfer Greg Norman endorsed. “Entering into the brewed coffee category is a natural step in Organo Gold’s evolution,” Chua stated. In 2016, ORGANO added a Nutritional Shake Mixes.

According to PR Newswire, since ORGANO is a global network marketing company, Bernado Chua has more than 500,000 independent representatives throughout the world spreading the word about ORGANO’s healthy alternative to regular coffee. ORGANO’s products can only be purchased from an independent distributor. Learn more about Bernardo Chua: http://www.zoominfo.com/p/Bernardo-Chua/676218748

Chua’s Twitter account features motivational tweets for distributors and photos of him drinking his favorite, ORGANO hot chocolate.

A native of the Philippines, Bernardo Chua came to North America as the president of Gano Excel U.S.A. While ORGANO started small, Bernardo Chua envisioned global expansion; he was already planning to expand into Europe, Latin America and Asia. Chua’s business model, direct selling, created entrepreneurs who provided samples, signed up customers for automated shipping and sold items individually, allowing them to earn an income by promoting a healthy, high quality product.

To help ORGANO’s distributors achieve financial success, Bernado Chua arranged a partnership with The Napoleon Hill Foundation to produce a special ORGANO branded copy of The Think and Grow Rich book.

Several prestigious organizations have recognized Chua’s success with ORGANO. In 2015, Bernardo Chua traveled to Manila to attend the Dangal ng Bayan Awards ceremony. He accepted two awards for ORGANO, including Best Gourmet Organic Health Coffee and Number 1 Global Network Marketing Company.

In addition, Chua won the Outstanding Global Entrepreneur award. Chua is a Napoleon Hill Foundation Gold Medal recipient as well.

José Henrique Borghi: A Reputable and Reliable Advertising Specialist

Are you planning to create or implement your advertising campaign? Getting new customers, or maintaining a strong relationship with existing customers, is not an easy task. It requires great expertise to set up a system to achieve this goal. That’s where José Henrique Borghi, a top rated advertising professional, can help.


As an experienced marketing consultant, José Henrique Borghi creates compelling advertising materials and messages and helps customers to implement their campaigns. He utilizes a vast range of promotional strategies to ensure the best possible outcome for his clients’ advertising campaigns.


Even for well established and experienced business owners and entrepreneurs, developing a brand is not easy. In fact, building a brand can be a complex endeavor. Advertising professionals can handle this process for clients by developing materials and advertising systems that will create brand awareness. Advertising agencies can also handle the research and related tasks and enable you to reach your target audience.


José Henrique Borghi reviews his clients’ advertising and marketing needs and their business, and then comes up with marketing campaigns and advertising tailored to their needs. José Henrique Borghi and his team have great resources and skills to design your advertising materials for individual media and various platforms so that you can objective the most effective promotion or advertising in your desired markets and learn more about Borghi.


Hiring an advertising agency will free you and your staff to focus on what you do best. Most small businesses and entrepreneurs are busy operating their business and working on other priorities. They require professional help with their ad campaign creation and marketing tasks. So, hiring a reliable ad agency can free them to spend more time and energy running their business and read full article.


José Henrique Borghi utilizes marketing strategies that are proven to produce superior results for their clients.


More visit: https://www.youtube.com/watch?v=CBZUAB2iP5o

Manaira Shopping Mall – Roberto Santiago’s Biggest Achievement

Mr. Roberto Santiago is a Brazilian serial entrepreneur. His career began in the writing industry. At first, he had a blog where he would publish articles on a variety of topics. He gained a reputation, and his work was enjoyed by many due to his honesty a catchy writing style. As the years progressed, however, Mr. Roberto Santiago also began involving himself in the business of investment. His skills as a businessman served him well, and his entrepreneurial career took off with great success.

Mr. Roberto Santiago was born in 1958. He attended the University Centre in Joao Pessoa which is his hometown as well. He graduated from the institution with a master’s degree in business administration. He is currently the owner of two shopping centers. One of them is the greatest achievement in his life, and he spends most of his time there.

The largest success for Roberto Santiago happened in 1989. His lifelong dream had been to establish a shopping center and a place of fun where people could gather and spend the entire day laughing. Mr. Roberto Santiago was at the age of 58 when he opened his mall – Manaira Shopping Mall. He has always had a feel for how make things fun, and that skill of his is showing. Read more on Mundo Do Marketing

The Manaira Shopping Mall is one of the largest shopping centers in Brazil, located in the city in Joao Pessoa the state of Paraiba. It encompasses shopping area, theaters and cinemas, bowling alleys and game centers, delicacy eating places and food courts, gardens and mini parks, restaurants and bars. One of the most notable features of The Manaira Shopping Mall is the open stage on top of the building – Domus Hall.

The entertainment hub of The Manaira Shopping Mall is state of the art according to its loyal visitors. There is a total of eleven movie theaters that are equipped with the latest technological advance. The movie theaters also sport an area for gourmet popcorn and other snacks. Each movie theater is completed with a bar and visitors can enjoy a cocktail while reclining in a plush armchair. There is a VIP area as well. It can be booked for private use for an event or a private hang out with friends. Read more articles on exame.com

The Domus Hall is the cherry on top for The Manaira Shopping Mall. It was established as a way to celebrate one of the birthdays of The Manaira Shopping Mall. Domus Hall is on the roof of the mall, and it was inaugurated in 2009. It can fit up to 8 000 people. On the stage of Domus Hall, there are frequent concerts and other live shows. The entire place can be booked as well for birthday parties, graduations, proms, and other party or work-related events.

Paul Mampilly’s Investment Reaches Record Subscriber Count

“I am a proven investment expert and one man idea machine” -Paul Mampilly’s introductory line on LinkedIn. Mampilly validates his investment expertise by hitting 60,000 subscribers for his latest venture, his newsletterProfits Unlimited.

Paul Mampilly has devoted the past 25 years of his life to Wall Street. Mampilly started as a research assistant at Deutsche Bank and worked his way up the corporate ladder to more prominent positions within the financial industry. Mampilly proves to be successful both in his professional and personal financial ventures, having accumulated a 6,2240% personal gain according to his website.

Mampilly continued to prove his expertise when winning the Templeton Foundationg Competition in 2009. He had invested $50 Million during the economic crisis of 2008-2009, where his website proudly reports that he transformed his $50 Millions Investment to $88 Million with a 76% return rate that year.

Mampilly partnered with Banyan Hill Publishing to create Profits Unlimited with the purpose of informing and guiding his readers on profitable investment opportunities. Having spent the first 20 years of his career helping the American elite, he decided to devote the latter part of his career helping American citizens through retirement. Profits Unlimited is mailed out monthly, where in eight pages he recommends a new stock. Subscribers can access weekly updates on stocks recommended in the model portfolio and track investments through his website.

Financial advisors typically require their clients to buy brokerage accounts offered through their services. Mampilly’s services do not require this step, therefore his subscribers go through their independent brokerage account.

Subscribers have received exceptional results from Profits Unlimited, with further reports via PRNewswire stating “Mampilly’s open portfolio includes stocks that are up 18%, 21%, 31% and 38%. Out of 13 open positions, 11 of them are profitable.”

Link to full article on PRNewsWire.

The Rise of EOS Lip Balm

EOS lip balm has become an icon in the lip care industry due to their innovative marketing strategies and focus on what women wanted in their lip balm. The company studied what consumers were seeking in oral care, and found the majority of lip balm users were women. They also found that women wanted a variety of flavors, favored the pot shaped lip balms for how easy they were to find in a crowded purse, but disliked the unsanitary process of using potted lip balms. EOS used this information to create a uniquely shaped lip balm that came in numerous flavors, from fruity to minty, and generated a fun ad campaign targeted almost entirely at women, who comprise a lion’s share of the consumers that purchase lip balm regularly. The company found it critical to create an emotional connection to consumers, to great effect.

EOS was one of the pioneers of using social media marketing to create a new consumer base, and used platforms such as Facebook, Instagram, and Twitter to promote their products with happy emotions attached. They also reached out to YouTube beauty bloggers and exchanged exposure for free products and other perks. This allowed EOS to reach a larger audience that was directly interested in beauty products. Overall, their marketing strategy was bold and extremely effective. EOS lip balm products are available on Amazon and eBay online.



Empathy Leads George Soros To Create A Major Philanthropic Career

George Soros is something more than just a major investment specialist who has built one of the world’s largest and best respected hedge fund companies; alongside his financial career the founder of Soros Fund Management has also expanded his philanthropic career from its early beginnings in 1979 to become one of the world’s most active charitable donors. Unlike many wealthy donors the philanthropy of George Soros has taken a definite direction as his Open Society Foundations network of charitable groups reports the major donor established his own charity in 1984; by 2017 it has been reported the list of philanthropic activities of Soros’ Open Society Foundations has grown to extend over 500 pages of entries on its Website.

Many people question the motives of George Soros in creating such an extensive network of charitable groups, but a look back at his life with Biography.com shows his own life has been spent seeking ways of helping others around the world. The Soros family welcomed George into its fold at his birth in 1930 in Budapest, Hungary with the name Soros being chosen by his Jewish family in 1936 after George’s father had identified the threat posed to the entire Jewish community by the rising issue of fascism across Europe in the buildup to World War II. After seeing Hungary invaded in 1943 by Nazi forces the Soros family had to hide their Jewish background in a bid to make sure they survived the Holocaust that claimed the lives of more than 500,000 Hungarian followers of Judaism. The good works of George Soros began during the Nazi Occupation in World War II as the family worked to help others escape the yoke of the totalitarian regime. Read this story about George at Politico.com.

After escaping Communist rule following the Second World War, George Soros began a refugee journey that took him to the London School of Economics where he completed his studies in finance and economics. Before emigrating to the U.S. to begin his career on Wall Street, George Soros began exploring the work of his philosophy teacher Karl Popper about the open society and how no society could class itself as truly free without protecting free speech, personal choice, and the basic individual human rights. George Soros has taken this open society outlook on the world and used it as the basis of his own Open Society Foundations network, which began life providing support for those in Communist controlled eastern Europe in the 1970s before continuing to find success across the planet after the work of George Soros expanded across Africa, Asia, and North America.

Read more: https://www.project-syndicate.org/columnist/george-soros

Equities First – Financial Crisis Driving Many Borrowers into Stock Loans Lending

Some analysts claim that the “super-boom” was no longer controllable as the new products became complicated and those responsible could not calculate risks any longer but started depending only on risks management techniques in banks. More so, the rating agencies depended on the data given by synthetic products’ originators, which was a shocking abandonment of responsibility. With the effects having affected the financial institutions to date, traditional lenders are registering fewer borrowers having tightened their loaning terms & conditions. Potential investors are getting back to stock loans. Equities First is a leader in the sector where the Founder & CEO (Al Christy) has verified of the increasing trend of stock-based credit borrowers.

More so, conflicts of interests between institutional clients and professional investment managers combined with a world glut within investment capital caused bad investments by over-pricing of credit assets by asset managers. Usually, professional investment managers are compensated according to clients’ assets volume under management. Thus, asset managers have an incentive to increase their assets they control with the aim of optimizing their compensation. The global investment capital glut caused the credit assets’ yields to decline leaving asset managers with the decision of putting resources in assets despite the returns not reflecting the actual credit risk or getting back funds to clients. However, majority of asset managers proceeded to invest client money in under-yielding (over-priced) investments, to their clients’ detriment, in order to sustain the assets under management. The asset managers supported that decision with the plausible deniability of the risks related with subprime-based credit assets since the loss encounter with early vintage of subprime loans was minimal. The aftermaths of financial crisis is still felt in many banks with many borrowers who suffer the associated consequences opting for stock-loans which are affordable and easy to acquire and learn more about Equities First.

More visit: https://www.linkedin.com/company/equities-first-holdings-llc

Toll Roads in Texas and the Impact on Drivers

Higher traffic volume means more congestion and longer travel times between places. This phenomenon is particularly the case for highways around Austin, Texas. The recent Texas Department of Transportation Forum brought to light many issues and possible solutions to reducing traffic overflow, one of which was the introduction of toll roads.

Biz Journals revealed that Mike Heiligenstein spoke at the forum and brought up the point that toll roads were a cost effective and efficient way to raise funds for further improvement to road infrastructure. Using toll roads means that the city does not have to wait for monetary grants to do roadwork, as the toll-booths would generate adequate revenue within a few short years.

Mr. Heiligenstein also disagrees with the notion that toll roads are a thing of the past, and instead there should be more highways utilizing them to reduce traffic congestion, such as State Highway 130. He also says that while SH 130 is not experiencing high traffic numbers yet, it will do wonders for relieving traffic flow in the long term. Learn more about Mike Heiligenstein: https://communityimpact.com/austin/news/2013/07/15/mike-heiligenstein/

Mike Heiligenstein is the Executive Director of the Central Texas Regional Mobility Authority (CTRMA). Since 2002, the independently owned company has been dedicated to providing alternate transportation solutions that reduce traffic congestion and improves the quality of life for travelers.

CTRMA offers free roadside assistance and travel applications, which motorists can utilize if they are ever in trouble.

The roadside assistance service has helped nearly 14, 500 drivers in 2015 by removing debris from roads, changing tires, and relocating stranded vehicles.

CRTMA also has apps that connect drivers with similar commutes to reduce the number of vehicles on the road at any one time. The company is well known for its role in the MoPac Improvement Project, which aims to relieve traffic build-up on the North MoPac Boulevard.

  1. Heiligenstein is a vital part of the CTRMA and has been a part of the company since it was founded in 2002. He also serves as a board member of the Texas Transportation Institute, which is also a business that helps to improve travel solutions around Texas. Heiligenstien is an incredibly qualified individual who graduated from the University of Texas with a Master’s degree in government and business administration. Mike is very passionate about what he does and is committed to improving traffic solutions. His Twitter history is full of links that are useful for drivers, stats, and facts about transportation, as well as interesting news articles about traffic issues and solutions around the globe.


Securus Technologies – Transforming The Correctional Space With Advanced Technology

Securus Technologies is a name synonym to highly quality and standards in the field of crime prevention, criminal justice, prisoners’ telecommunication and law enforcement sphere. The company offers many different products and services that help the law enforcement agencies to perform their duty diligently and accurately while helping in catching the offenders easily due to the availability of information and data that also assist during the court proceedings to convict the offender. One of the services that have helped the law enforcement officials is the Securus Technologies’ LBS service, which helps the law enforcement personnel to arrest the culprit with ease and also convict them without hassles, something that wouldn’t have been possible in many cases otherwise.



Securus Technologies believes that it is essential for the company to remain transparent in its logistics and operations. It is for this reason that the firm offered an open invitation to all the existing and prospective clients and investors to visit its highly advanced and robust Technology Center, based in Dallas, Texas. The customers and the investors visiting the technology center would be able to witness the presentation of the company and see how it operates first-hand, which is a great move towards brand and trust building.



In the press release, Securus Technologies also shared many positive comments it gets on a regular basis from the law enforcement officials as to how the company is helping with preventing crime and providing for a safer and secure society. I have used the services of the company to stay in touch with my father who is convicted and is in jail. It has helped me give him hope and alleviate much of his stress. It is an excellent job that Securus Technologies is doing, and the fact that it continues to innovate and develop affordable products is greatly appreciated.